{"product_id":"ash-heritage-rug","title":"Ash Heritage Rug","description":"\u003cp\u003eIntroduce timeless craftsmanship and refined texture into your interiors with the Ash Heritage Rug, an exclusive addition to our Handloom Over Hand Tufting Collection. Expertly handcrafted from 100% premium New Zealand Wool, this luxury area rug celebrates artisan craftsmanship through intricately carved tribal-inspired patterns and sophisticated neutral tones that effortlessly complement today's most elegant interiors.\u003c\/p\u003e\n\u003cp\u003eDesigned with carefully layered horizontal bands, the Ash Heritage Rug features beautifully sculpted botanical motifs, geometric borders, zigzag carvings, linear detailing, and repeating tribal elements. Each motif is individually hand carved after the weaving process using traditional over hand tufting techniques, creating remarkable dimensional texture that changes beautifully throughout the day as natural light enhances every raised detail.\u003c\/p\u003e\n\u003cp\u003eThe calming ash grey palette offers exceptional versatility, making this rug an ideal foundation for Contemporary, Organic Modern, Scandinavian, Japandi, Mediterranean, Transitional, Rustic Luxury, and Minimalist interiors. It pairs beautifully with oak wood, walnut finishes, limestone flooring, travertine, natural marble, boucle furniture, linen upholstery, handcrafted ceramics, and earthy decorative accents.\u003c\/p\u003e\n\u003cp\u003eCrafted from ethically sourced premium New Zealand Wool, the Ash Heritage Rug delivers outstanding softness, durability, thermal insulation, and everyday comfort. Wool naturally regulates indoor temperature, resists wear, and maintains its luxurious appearance for years, making this handcrafted rug an excellent investment for both residential and commercial interiors.\u003c\/p\u003e\n\u003cp\u003eThe defining characteristic of this rug is its authentic over hand tufted craftsmanship. After weaving, skilled artisans carefully sculpt every geometric and botanical motif by hand, producing elegant relief patterns that add depth, shadow, and architectural character without overwhelming the surrounding décor. Every rug reflects the precision of generations of Indian craftsmanship, ensuring that each piece possesses subtle individuality impossible to replicate through machine manufacturing.\u003c\/p\u003e\n\u003cp\u003eWhether placed beneath a designer coffee table, inside a luxury living room, elegant master bedroom, executive office, boutique hotel suite, or premium hospitality environment, the Ash Heritage Rug creates warmth, sophistication, and visual interest while maintaining a refined, understated aesthetic.\u003c\/p\u003e\n\u003cp\u003eEvery Ash Heritage Rug is individually handcrafted using traditional weaving techniques, premium natural materials, and meticulous finishing standards. The slight variations in texture and carving celebrate authentic handmade artistry, making every rug a unique expression of luxury craftsmanship.\u003c\/p\u003e\n\u003cp\u003ePerfect for homeowners, architects, interior designers, and luxury hospitality projects seeking handcrafted quality and timeless elegance, the Ash Heritage Rug combines premium New Zealand Wool, intricate over hand tufted carving, and sophisticated tribal-inspired design into a statement piece that elevates modern interiors for generations.\u003c\/p\u003e","brand":"Premium Rug Collection","offers":[{"title":"4X6","offer_id":51141812518948,"sku":"PRC-ASHHERITAGE-4X6-001","price":18000.0,"currency_code":"INR","in_stock":true},{"title":"5X8","offer_id":51141812551716,"sku":"PRC-ASHHERITAGE-5X8-002","price":30000.0,"currency_code":"INR","in_stock":true},{"title":"6X9","offer_id":51141812584484,"sku":"PRC-ASHHERITAGE-6X9-003","price":40500.0,"currency_code":"INR","in_stock":true},{"title":"8X11","offer_id":51141812617252,"sku":"PRC-ASHHERITAGE-8X11-004","price":66000.0,"currency_code":"INR","in_stock":true},{"title":"9X12","offer_id":51141812650020,"sku":"PRC-ASHHERITAGE-9X12-005","price":81000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/4175\/8500\/files\/ash-heritage-rug-lifestyle.png?v=1784803362","url":"https:\/\/premiumrugcollection.com\/products\/ash-heritage-rug","provider":"Premium Rug Collection","version":"1.0","type":"link"}